February 2018 Pinellas County Real Estate Statistics

The trend continued through February as we are seeing higher sale prices and units moving at a faster rate compared to this time last year.

STANDOUT STAT: Median Time to Contract for Townhomes/Condos is down 40.4% – from 47 days in February 2017 to just 28 days in February 2018.

Click here to view Pinellas County Real Estate Statistics for February 2018 to see what the numbers tell us about the market.

PRO Supports Damon Lister for Safety Harbor City Commission

On Saturday, February 17th, grassroots volunteers canvassed Safety Harbor in support of Damon Lister, candidate for Safety Harbor City Commission.

Lister is a REALTOR with Park Property Group and is endorsed by the Pinellas REALTOR Organization and supported by PRO’s REALTOR Political Action Committee.

PRO’s Public Policy Committee identifies and evaluates political candidates that support real estate and recommends them to PRO’s Board of Directors for REALTOR Champion Fund support.

The City of Safety Harbor’s election is March 13th. The deadline to request a mail ballot is March 7th.

To get involved and support REALTOR Champion Damon Lister, please contact Joe Farrell, Director of Public Affairs, at  JFarrell@TampaBayRealtor.com.

Homesnap Pro is MLS On the Go!


My Florida Regional MLS (MFRMLS) is now providing Homesnap Pro – one of the best and most powerful real estate tools around – to you as a subscription benefit! Confirm your Homesnap Pro account and see what a difference it will make for you!

Here are just a few things you can do with Homesnap Pro:

  • Access real-time MLS information on your phone or tablet
  • Prepare and send a Rapid CMA
  • Get confidential showing information and agent competitive data
  • Connect and collaborate with your client and other agents
  • Agent-only profiles
  • Agent-only info
  • Protected listings
  • Branded email
  • Boosted exposure

Find out all the details about Homesnap Pro here.

Get the Homesnap Pro app from the App Store or Google Play.

Supra eKEY App and Older iOS Versions

Due to recent security changes, the eKEY app will not be able to sync to the Supra server if the device has a version of iOS less than 7.0.

Two options are available for anyone that still is using an older version of the Apple iOS:

  • Update your iOS to version 7 or higher. If you have an older device that cannot be updated, obtain a newer phone or tablet that can be updated to iOS 7 or greater.


  • Download the latest version of the eKEY app from the app store. This version was available in the app store beginning January 26, 2018.

Note: We recommend updating your device to the highest iOS version possible. This ensures that you are receiving the latest security patches.

Paul Hendriks Installed as 2018 PRO Chairman of the Board

Paul Hendriks of Gulf to Bay Homes and Estates was installed as the Pinellas Realtor Organization Chairman of the Board at an event on Wednesday, January 17th at the Birchwood Hotel in St. Petersburg, FL. Past Presidents passed the gavel in a show of support for Paul and the 2018 Board. Congratulations to all!




 Executive Committee

  • Chairman of the Board 
    • Paul Hendriks, Gulf to Bay Homes & Estates
  • Chair-Elect
    • Kevin Batdorf, Batdorf & Associates
  • Secretary
    • Glen Richardson, Smith and Associates
  • Treasurer
    • Cyndee Haydon, Future Home Realty
  • Immediate Past Chairman of the Board
    • Tom Shelly, Sunshine Homes Sales

 Returning Directors

  • Vanessa Bustamante, NextHome Gulf Coast
  • Marsha Gordon – Coldwell Banker Residential
  • Manuela Hendrickson – Global Lifestyle, LLC
  • Fred Hintenberger – Charles Rutenberg Realty
  • Xina Rim – Coastal Properties Group

 Incoming Directors

  • Jill Long – J Long Realty Group
  • Todd Pillars – Pillars & Associates Real Estate
  • Tom Steck- Century 21 Real Estate Champions

PRO REALTOR of the Year, Achievement Award and Rookie of the Year Recipients

PRO presented three awards at the Installation event to recognize members who have gone above and beyond and who excel in our industry. The awards were presented on Wednesday, January 17 at the Birchwood Hotel in St. Petersburg.

REALTOR OF THE YEAR – Mindy Rovillo, IMAPP Realty Group
The  highest and most coveted award that can be bestowed by one’s peers. This award is based on the outstanding contributions of a Realtor to the Pinellas Realtor Association, the Florida Realtors and the National Association of Realtors.

The recipient must demonstrate what is called “Realtor Spirit” which is embodied by faithfulness to the principles of the Realtor Organization, professionalism and the Code of Ethics.

Mindy Rovillo:

  • Has been a Realtor for a minimum of 10 years, with current, active leadership involvement at the local, state and national level
  • Is recognized as an industry leader whose performance is exemplary
  • Has more than 16 years of real estate experience in management, training and sales
  • Served as the PRO Board Chair in 2016
  • Is 2018 District 6 Vice President 
  • Serves on the MFRMLS Board of Directors
  • Currently a Florida Realtor Director
  • Serves on the National Association of Realtors Real Property Valuation Committee

ACHIEVEMENT AWARD – Cyndee Haydon, Future Home Realty

The PRO Achievement Award goes to a member who has proven professional and real estate industry accomplishments, and who participates in networking, professional development courses, charitable activities, and other special events organized by the Pinellas REALTOR Organization.

Cyndee Haydon is extremely involved with the REALTOR® Industry.  She has earned seven designations, chaired for several committees, and has been a board member since 2014.

She is a major investor in RPAC, achieving the President Circle for three years, and this year is a Golden R contributor as well. She is a member of the Leadership Institute for Leadership Pinellas, has been their program Chair from 2014 -2017 and is their 2017-2018 President Elect.

She is a member of the Johns Hopkins All Children’s Hospital Women’s Guild and is active with the Clearwater Jazz Holiday.  The last two years she has been awarded the PRO Service Award and the Florida Realtor Honor Society Award. In August, she was awarded District 6 Leadership Institute Hall of Fame Award. She has been featured in two Florida Realtor Magazine articles this year and has just authored her first book for Home Sellers.

ROOKIE OF THE YEAR – Bailey Makris, Keller Williams St. Pete Realty
Each year the Pinellas Realtor Organization recognizes the newest Realtor® member with the highest total sales volume who is not part of a team and has been licensed from January 2015 to present as the Rookie of the Year.

This year’s Rookie of the Year closed over $8 million in sales in her first year. She is a St. Petersburg native and attributes her success to being a part of the community where she sells the majority of her listings. Since launching her career, she has implemented successful business models from Gary Keller’s Millionaire Real Estate Agent.

PRO REALTOR Emeritus Members Recognized

PRO recognized 16 new REALTOR Emeritus designees at the Installation event on Wednesday, January 17 at the Birchwood Hotel in St. Petersburg.

By definition, any person who has held membership in the National Association as a REALTOR, REALTOR-ASSOCIATE or combination of both, for a cumulative period of 40 years in one or more Associations of REALTORS is eligible for REALTOR Emeritus status.

Upon approval by the Board of Directors of the National Association of REALTORS, no further payment of dues is necessary to the National Association by the member. In addition, once a person reaches REALTOR Emeritus status, their MLS fees are waived and they are also exempted from the NAR Code of Ethics Training requirement every 2 years!

Congratulations to all of you on this outstanding achievement!









Pictured above:

    • Sharon Seiden -1975
    • Marcy Daniels – 1976
    • Cynthia Brinson – 1977
    • Robert Gascon – 1977
    • Bob Hendry – 1977
    • Jill Melkonian – 1977
    • Tom Shelly – 1977

    These members could not attend the event and are not in the photo above.

    • Philip Anibal – 1966
    • Annette Lawler – 1970
    • Albert Ferraro – 1972
    • Ray Cassano- 1973
    • Elliott Ross – 1974
    • William Jardine – 1976
    • Richard Butler – 1977
    • Robert Cargo – 1977
    • Robert H. Sackett – 1977

PRO Good Neighbor Award Recipients

The Pinellas REALTOR Organization recently recognized four outstanding members who make a huge difference in our community. These Good Neighbor Award recipients were presented with pins and each received a check for $1,000 made out to their charity at the PRO Installation event on Wednesday, January 17 at the Birchwood Hotel in St. Petersburg.




Pictured at left, from left to right: Katie Shotts, PRO COO, Katie Phelps, Betty Granucci, Sue Ellis, Sophia Dottin and Nikki Mozell (community representative for Sophia’s project)



Sophia Dottin, Century 21 Coast to Coast – Volunteer for Gulfport Pirates Youth Sports

Sophia looked around her community and answered the call to help at risk youth. She knew they had a better chance of success if they were given the right tools. Her passion to help children focus on education, discipline, teamwork, and respect through youth sports has made a tremendous impact on the community of Gulfport. 

Sophia negotiated a contract with Boca Ciego High School for the use of their fields for Gulfport Pirates Youth Sports. She can always be there helping the young athletes, or on the sidelines with the cheerleader program. When not on the field, she’s creating marketing flyers, designing uniforms, or creating team memorabilia. Her creative and diverse fundraising ideas have helped raise funds for the organization and she even negotiated an annual sponsorship from the Gulfport Police Department.

Through her guidance, she not only provides resources to children, but it also helps families. The range of services offered includes tutoring, mentoring, motivational speakers, and spiritual enrichment, just to name a few.

Sophia has tirelessly volunteered thousands of hours over the past 6 years and her dedication to the organization shows in the success of the children in the community.  She is an incredible role model who we are proud to recognize.


Sue Ellis, Berkshire Hathaway Properties Group-Volunteer for Homeless Leadership Board

Sue Ellis is a volunteer with Cold Night Shelter which provides our local homeless population a warm place to stay when weather temperatures dip to 40 or below. The shelter is hosted by her church which is Peace Memorial Church. Sue is the shelter coordinator who oversees and works hands on with staff volunteers preparing the shelter with mats, blankets and pillows for their guest’s arrival. She assists in food preparation for the homeless always lending a hand to make sure they have breakfast, lunch and dinner. 

The planning process is monumental, but Sue is extremely organized and ensures there are enough dedicated volunteers available to make sure each shift is covered.  She was also instrumental in hiring a security officer to keep guests safe.

Sue felt a warm place to stay when it was cold was not enough help for the homeless and she took it upon herself to gather donations and create a room at the shelter where guests could find clothing, shoes and other items they needed. Shelving, racks, hangers, and other donations, along with items she purchased, were used to create a welcoming environment for those in need.

Sue sums up her dedication best through her belief that “While we all strive to help those with homes, I have developed a passion for those without homes.”


Betty Granucci, Charles Rutenberg Realty – Volunteer for Build a Bed At Bridgepoint Church

When Betty Granucci learned that 7,000 children in Pinellas County went to sleep without a bed every night, she knew she had to try to make a difference. Betty has been a volunteer at The Build a Bed program at Bridgepoint Church for the last 16 months. Her goal is to make sure each child has their own bed so they wake up rested, ready to learn, play and do whatever the day holds for them. 

Betty helps deliver and assemble beds on-site in the family’s home. This process takes approximately 4 to 5 hours. Each child also receives bedding, a set of pajamas, storybook, a variety of toiletries, and a stuffed animal or toy.

Betty took on the responsibility of being the main point of contact for both the caseworkers who are requesting the beds, as well as the families who are receiving the beds. Every day as applications come in, Betty coordinates with each family to get their beds on the delivery schedule.

When the program started in 2015, 56 beds were distributed.  In 2017 to date, over 506 beds have been delivered. The need is enormous and keeps growing. Betty has volunteered over 1,000 hours to ensure our youngest citizens, our children, can sleep in the comfort of their own bed and not on the floor.


Katie Phelps, Luxe Properties International – Volunteer for Babycycle Diaper Bank.

Katie Phelps is a board member and hands-on volunteer at the non-profit organization Babycycle.  Babycycle’s mission is to provide diapers, food, clothing and all other necessities to Mothers and children in need.

Did you know that babies need 6-10 diaper changes per day, which is $18 per week, or $936 per year?

Diapers are not covered by any government assistance programs, even though diapers are a necessity for every child. 

What if you can’t afford diapers for your child?

Katie has unselfishly given up weekends, afternoons and evenings to go to the warehouse and meet partner agencies to get the goods they need to help their clients break out of the cycle of poverty. Because of her commitment to Babycycle, she has built relationships with other agencies such as Suncoast Boley Free Clinic and over 25 others, to ensure many Mothers get the items they need.  With Katie’s never ending effort to obtain donations through diaper drives and her involvement with the National Diaper Bank Network, our local moms can spend their time loving and nurturing their babies.


New to PRO: Member Support Center

The staff at PRO work hard every day to help our members become more productive and profitable. We highly value all 8,000+ of our members, and we are excited to announce that we’ve created a new space in our building that’s all about them – the Member Support Center! Our members are at the core of everything we do, and now we have a dedicated space that exemplifies that. 

The new Member Support Center opened Monday, August 14. Members who come into PRO for help will now be greeted by Diana, our Member Concierge. She will point you in the direction of whatever class or meeting you’re here for, or to the Member Support Center where you will be able to comfortably sit when you meet with one of our Member Liaisons (Cherie, Stella, Stacy, or Deanna) for service. No more standing in the busy lobby! The service you will receive will be personalized and efficient as always, but now it will be a bit more private. If you need to wait a moment to sit with a liaison, take advantage of our comfortable lounge area and have a cup of coffee, water, or soda. 

Will you join us the week of September 11 for our Member Support Center Open House Week? Stop in the Member Support Center and say hi, and enjoy donuts and sweet treats (while they last!) compliments of PRO. We look forward to welcoming you!

The Pinellas Realtor® Organization (PRO) announces its recommendation for St. Petersburg Mayor

The Pinellas Realtor® Organization (PRO) announces its recommendation for St. Petersburg Mayor.  The member only candidate screening committee reviewed questionnaires then interviewed Mayor Rick Kriseman and former Mayor Rick Baker.  Both are thoughtful, qualified candidates, but Mr. Baker stood out for overall commitment to community, understanding of economic issues, and advocacy for private property rights.  Baker has a proven record of fixing our aging sewer system, fostering local schools and encouraging economic development.  Mayor Baker is an innovator who also added many parks, playgrounds, and bike trails to St. Petersburg when he was Mayor.  These issues are key to making St. Petersburg a destination where people want to live, work, and play.  PRO recommends Rick Baker for Mayor.

To learn more about how we come to these decisions, Click Here