SavvyRecipe for Success™ #8: 3 simple steps for saving time and improving speed to closing

Centralize all your important information in one easy to access place.

The convenience of using SavvyCard as a “hub” for all your vendor partner contact info (and for your go-to real estate tools) is high. Using it to keep important info at your fingertips improves the speed (and ease) of doing business on a day-to-day basis, because everything is accessible immediately, even on the go.

This is especially true when navigating the close of a sale. Getting in touch with vendors in a timely manner can save a sale from falling apart because of missed deadlines, unforeseen snafus and a host of other things that always seem to pop-up last minute.

Follow these 3 simple steps for saving time and improving speed to closing:

1. Add all your vendor partners to your Recommend button.
If they have a SavvyCard, link to them. If they do not, link to their website, Facebook page, Linked in Page or other page where you (and other people, like your customers) can contact them or have a conversation with them.

2. Add your favorite tools and online Real Estate sites to your My Sites button.
This way they will be available to you no matter where you are. Your customers can also access this information and see the innovative types of resources you use.

3. Add contact information for office managers and other realtors you frequently work with to your Notes button.
This information is visible only to you, not your customers, so you don’t run the risk of losing customers to other Realtors you have listed here.

That’s all there is to it! Using your SavvyCard as a communications hub to quickly and easily access all of your favorite vendor partners, online tools, and online information resources will improve the speed and efficiency by which you can get your business closed.

Questions? Call Us!

If you have any questions, just reach out to our super-friendly customer advocates at (727) 502-6012 or text “training” to 72889. You’re getting savvier by the day, my friend! Stay tuned for the next SavvyRecipe for Success coming your way soon.

SavvyRecipe for Success™ #6: Win More Listings with Your SavvyCard for Agents Mobile Web App

Looking for a way to win more listings? SavvyCard Recipe for Success™ #6 will help you do just that, and make you more money in the process!

Ready? Then let’s go!

Why use SavvyCard to help win listings?
Winning listings is the key activity in making money in real estate. At its heart, real estate is a numbers game. The more people you reach out to, the more opportunities you have to set listing appointments. The more listing appointments you get, the more listings you win. The more listings you win, the more homes you sell. The more homes you sell, the more money you make. But it all comes back to winning listings!
Winning more listings is about reaching out to prospective sellers and then differentiating yourself; they want to know why they should list their home with you and how you are going to service them better than the competition.
Showing your prospective seller your SavvyCard for Agents™ and Property SavvyCards mobile web apps and then explaining how you’ll use them to market and sell their home demonstrates you are a technologically savvy agent with the right modern tools for helping them achieve their goals.

Follow these 4 simple steps to find more sellers and convince them to list with you:

1. The first step in winning listings is to reach out to new prospects and make listing appointments.
Share your SavvyCard to people who live in areas where you want to win listings. You can use a mail client like Mail Chimp or Constant Contact, with a link to your SavvyCard and include a message such as, “Contact me for a complimentary report on your home’s market value!” to reach out to new prospects. Check out this SavvyCard blog post for instructions on sharing your SavvyCard.


 

 

 

 

 

2. At your listing appointments, show your SavvyCard to your prospective seller and explain how you use your SavvyCard to sell homes faster by reaching more buyers.
Tell them all the different ways you share your SavvyCard to homebuyers: “I connect with more buyers because I share my SavvyCard by email and text to everyone I meet, and I share it through social media, reaching more potential clients through my friends and contacts.”

3. If you or your brokerage upgrade to SavvyCard for Agents™ Pro, you can show sample Property SavvyCards to your prospective seller and explain how you use Property SavvyCards to sell homes faster.
Tell them all the different ways you share your Property SavvyCards to homebuyers: “I use Property SavvyCards to share all my listings with potential buyers through email or text, on outdoor signage, in all my print advertising and through all my social media channels!”

4. You can purchase SavvyCodes™, and show how you have integrated them with traditional marketing channels.
Tell them all the different ways you use SavvyCodes to sell your listings faster: “I use SavvyCodes to share all my listings with potential buyers through all my advertising opportunities, such as outdoor signage, flyers and print advertising.”

 

 

 

 

 

 

That’s all there is to it! Once your prospective seller sees all you are going to do for them with SavvyCard, you have upped the chances they’ll decide to work with you instead of another agent or decide to sell their house now instead of the future. If you have any questions on this process, just reach out to our super-friendly Customer Advocates at (727) 502-6012 or text TRAINING to 72889 to schedule your FREE, one-to-one training.

You’re getting savvier by the day, my friend! Stay tuned for the next SavvyRecipe for Success coming your way soon.

Stay Savvy!-The SavvyCard Team

Sign Up for Personalized TrainingYou can always sign up for a FREE, one-to-one training session with our awesome Customer Advocates. They’ll walk you through all the features of your SavvyCard for Agents mobile app.

SavvyRecipe for Success™ #4: 3 Simple Tips for Getting Better Advertising Results

Today, we’re going to show you how to amp up your existing marketing efforts by incorporating your SavvyCard into your ads for better results!
Does this sound familiar?

You put an ad for your business in a local paper and you get a few calls, but nothing ends up in a sale. Maybe you get lucky and you pick up a new customer who does buy something, or maybe you get really lucky and you pick up a few. But then again, maybe you get nothing at all.

When advertising doesn’t live up to expectations, it’s because you’re not getting the right reader’s attention. To get their attention, your ad has to do a really good job of offering up fresh, distinctive, engaging content that makes you stand out from the crowd and makes your perfect customer think, “Wow, I NEED to work with this REALTOR®! S(he)’s got it going on!”

We’re here to help you do just that!

Use these 3 simple tips for getting better results from your advertising:

1.      Add your SavvyCard to your printed marketing pieces like newspaper ads, magazines ads, and your printed business cards by including the URL of your SavvyCard or it’s QR code in the artwork. Or if you have the SavvyCard for Agents Pro product, include your text back SavvyCode instead. Include text like “Use my mobile web app to search up-to-date listings and find your dream home – now!” or “Check out my Property Cards in the “Listing” button – I’ll create a web card just like those for your home, too when you work with me to list it!”

2.      Add your SavvyCard to your website and online ads by including your SavvyCard’s URL, QR Code or SavvyCode. Include directions like, “Bookmark this app to your phone so you have a full MLS search, my contact information and a wealth of other real estate information at your fingertips, always!’

3.      Add your SavvyCard to signs, posters and billboards by including your SavvyCard’s URL or SavvyCode. “Make me your pocket real estate professional. Just add me to your phone!”

You will “Wow” your prospects with the highly engaging visual quality of your SavvyCard, and provide them in an instant with everything they need to contact you and even search the MLS and request information from you on properties they like. Awesome!

Once you begin using these tips, you should notice an improvement in the engagement people have with your ads and marketing materials.

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard: http://savvycard.setmore.com/. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012, chat with us on SavvyCard.com, or email us at support@savvycard.com.

Stay Savvy, my friend!

 

 

 

SavvyRecipe for Success™ #2:How to Get New Leads Through Social Media

Are you using Social Media to get new leads? If not, you should. As social media expert Sprout Social reported at the end of 2014:

  • Real estate content on social media generates the 2nd largest inbound engagement from users BUT …
  • … the response rate from owners of this real estate content to this inbound engagement ranks only 13th, which means that REALTORs are NOT taking advantage of the interest that’s out there!

If you don’t post real estate Social Media content on a regular basis, you’re missing out on a ton of business. So we’re here to help show you how you can use your SavvyCard on social media to get new leads.

4 Content Tips for Generating Leads on Social Media

1) Share Your SavvyCards on Social Media Often

Post your Agent SavvyCard (and your Property SavvyCards if you have the upgraded Agents Pro product) to your social media pages at least 2-3x a week so people have an opportunity to engage with them.

2) Provide a Valuable Reason to Engage and Share

Give people a valuable reason to interact with and share them, like “If you or someone you know is curious about selling their home, share my SavvyCard with them so I can provide a complimentary market analysis,” or “Open House this Saturday! Use this Property SavvyCard to preview the property and get driving directions.”

3) Get Creative With Your Reasons And Fulfill Needs

Give different, valuable reasons to engage with your card each time you post it. For example:

  • Selling a home? Contact me for great advice on what to expect and what to avoid.
  • Buying a new home? Let me show you how to avoid the most common mistakes.
  • Before you make important real estate decisions, feel free to contact me so I can educate you on the market.
  • Looking for trustworthy service vendors? I have worked with many and only recommend the best. Contact me and I’ll refer you the vendors you need.
  • If you’re thinking about refinancing or are interested in a home equity line, contact me so I can walk you through what you should know to make the right decision.
  • Do you know everything a REALTOR is required to do for you by law? And what they can not? Contact me and I’ll educate you so you are protected the next time you buy or sell a home.
  • … and many more (you’re limited only by your creativity)!

4) Start Conversations

Conversations lead to trust, and trust leads to inbound referrals, so start conversations when you can. For example, ask people if they think their home has increased or decreased in value over the last 5 years. Once they answer, engage in a conversation and eventually offer to do a market analysis so they know for sure. Send them your SavvyCard so they can contact you and have your permanent contact info.

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard: http://savvycard.setmore.com/. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012 or email support@savvycard.com and be sure to keep an eye out for our next SavvyRecipe for Success, “Get More Customers.”

Stay Savvy, my friend!

Your SavvyGuide,

Reynard

SavvyRecipe for Success™ #1: 4 Easy Tips for Getting More Referrals

Do you have a specific strategy in place to improve the number of Referrals you get?

In a recent study, over 80% of real estate customers said they’d refer their REALTOR® to a friend, but they don’t always have their REALTOR’s® contact info! That’s hard evidence personalized pens, magnets and cups just aren’t cutting it, right?

Luckily, sharing your SavvyCard® is an easy, no-cost way to make sure all your clients – past and present – have your contact info handy and can refer you when they need to.

4 Easy Tips For Getting More Referrals by Sharing Your SavvyCard:

1) Teach Your Customers How to Share It

Every time you get a new customer, share your SavvyCard with them and help them save it to their phone. Then, show them how to share it to other people. Ask them for referrals when they tell you how awesome you are – it’s the best time to act on their feelings of appreciation for you!

2) Share it When You Meet New People

Every time you meet somebody new, share your SavvyCard to them. Show them how to save it and share it, so they always have it and can share it to other people.

3) Share It to Your Social Media Accounts

At least 2-3x a week, post your SavvyCard to your social media accounts and invite people to share it to their networks. Provide good reasons for people to refer you: “Share my SavvyCard with friends who are wondering what their home is worth, and I’ll provide them a complimentary market analysis!”

4) Add It To Your Email Signature

Place a link to your SavvyCard in your email signature so people can easily access your SavvyCard to share to people they know, or so that your SavvyCard travels with your email if it’s forwarded to another person.

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard: http://savvycard.setmore.com/. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012 or email support@savvycard.com and be sure to keep an eye out for our next SavvyRecipe for Success, “How to Get New Leads through Social Media.”

Stay Savvy, my friend!

SavvyRecipe for Success™ #7: Protect Your Customer Relationships by Empowering Them

Why use SavvyCard® to Empower Your Customers?

Have you ever lost a client because they used a 3rd party app to search for properties and then called a different agent? Sometimes buyers, not understanding that all realtors have access to the MLS to search for homes, think that another source (like a competing brokerage, agent, or internet player like Zillow) might have “better” or additional homes for them to view.

Because searches done with your SavvyCard’s speedy and easy to use MLS search appends only YOUR contact information to ALL results, you can provide a better search experience for your customers and protect your relationship with them – at the same time!

 

 

 

 

 

 

 

Follow these 6 simple steps to empower your customers:

  1. Launch and share your SavvyCard with your customer.
    For a refresher, see Sharing your SavvyCard.
  2. Show your customer how to save your SavvyCard so they can always get to it quickly and easily.
    For a refresher, see Saving your SavvyCard.
  3. Show your customers how to find homes using the integrated MLS search.
    Be sure to point out the following key points in searching:

    • Only basic search criteria is shown by default; click the More button to see additional search criteria.
    • GPS search is the best way to find available homes in a neighborhood that catches their eye.
    • If you or your brokerage have upgraded to SavvyCard for Agents™ Pro, be sure to show them the difference between searching your featured listings and doing a full MLS search.

Show your customers how to request additional information or a showing on a selected property.
Your customers can request additional information or a showing of a property just by filling out and submitting the super short form at the bottom of any Listings Detail page.

Show your customers how to find service providers and affiliates that you recommend.
This gives them a reason to come back to you again and again in the future, even after your sale has closed, and strengthens your relationship over time. If you need assistance populating your Recommend button, reach out to our customer advocates at (727) 502-6012 for a quick lesson.

Finally, be sure to show your customers how to share your SavvyCard with their friends and acquaintances.
Once they see how powerful the tool you have provided them is, they will be eager to share it with their friends and anyone they meet who is thinking of buying or selling a home.

 

 

 

 

 

 

 

 

 

 

That’s all there is to it! Empowering your customer gives them the tools and knowledge they need to take control of their own home buying destiny, and secures your relationship with them.

Questions? Call Us!

If you have any questions, just reach out to our super-friendly customer advocates at (727) 502-6012 or text “training” to 72889. You’re getting savvier by the day, my friend! Stay tuned for the next SavvyRecipe for Success coming your way soon.

Stay Savvy!
-The SavvyCard Team

Sign Up for Personalized Training
You can always sign up for a FREE, one-to-one training session with our awesome Customer Advocates. They’ll walk you through all the features of your SavvyCard for Agents mobile app.

 

SavvyRecipe for Success™ #5: Find Listings Faster and Easier with Your SavvyCard for Agents™ Mobile Web App

I’m going to show you how to find listings faster and easier than you can with your native MLS app. You’ll be amazed how awesome your SavvyCard is at helping you – and your customers! – find the perfect listing. Ready? Then let’s go!

Why use SavvyCard to search MLS listings?

You probably use an MLS search app that was created by your MLS to access their data, and that’s a great tool for accessing Realtor-only information when you’re on the go. But when you need to do a quick MLS property search to find property basics, and more importantly, when you want to give your customers the ability to do quick searches (and point them to your listings in particular), SavvyCard is the better option!

ANY search done through your SavvyCard appends only YOUR contact information to the property search results, so anyone doing an MLS search through your SavvyCard will only be able to contact you if they are interested in a property, even if you’re not the listing agent.

 

 

 

 

 

 

Follow these 5 simple steps to find listings quickly and easily with your SavvyCard:

1. Find and launch your SavvyCard Mobile App on your phone or other device.

If you need a refresher on finding your SavvyCard, check out this SavvyCard blog post for details.

2. Tap the Share button to send your SavvyCard to your customer.

Once your customer has your card, you can search the integrated MLS listings with your customer, in person or on the phone, showing them how responsive your SavvyCard’s MLS search is.

3. When your customers find a property they like, have them fill out the simple form at the bottom of the listing details.

All requests that come from a search conducted on your SavvyCard come directly to you, so you can follow up with the listing agent, make appointments, and schedule showings.

4. When you take a customer to a showing and they like the neighborhood, but not the home itself, use the GPS-based MLS search from your SavvyCard to find matching homes nearby.

REALTOR® Bonnie Strickland made a $2 million sale because she was able to show a client all her listings in just a few seconds, while they were standing in a driveway. (And don’t take our word on it, view her testimonial video, too).

 

 

 

 

 

 

5. If you have SavvyCard for Agents Pro solution instead of SavvyCard for Agents Basic (learn the difference here), your search always begins with a focus on your Featured Listings: your own listings and those of your brokerage.

In addition, you can use this list to quickly access property information in order to quickly show people what you have available.

That’s all there is to it! Quick and easy MLS search, embedded right in your SavvyCard! If you have any questions on this process, just reach out to our super-friendly customer advocates at 1-727-502-6012.

You’re getting savvier by the day, my friend!

Your SavvyGuide,

Reynard

P.S.

Sign Up for Personalized Training

If you have not yet, make sure you sign up for your FREE, one-to-one training session with our friendly Customer Advocates. They’ll walk you through all the features of your SavvyCard for Agents™ mobile app so you can start using it now to build your business.

SavvyRecipe for Success™ #4: Get More Customers by Integrating Your SavvyCard for Agents™ Mobile Web App with Other Marketing Channels

Today, we’re going to show you how to amp up your existing marketing efforts by incorporating your SavvyCard into your ads for better results!

Does this sound familiar?

You put an ad for your business in a local paper and you get a few calls, but nothing ends up in a sale. Maybe you get lucky and you pick up a new customer who does buy something, or maybe you get really lucky and you pick up a few. But then again, maybe you get nothing at all.

When advertising doesn’t live up to expectations, it’s because you’re not getting the right reader’s attention. To get their attention, your ad has to do a really good job of offering up fresh, distinctive, engaging content that makes you stand out from the crowd and makes your perfect customer think, “Wow, I NEED to work with this REALTOR®! S(he)’s got it going on!”

We’re here to help you do just that!

 

 

 

 

 

 

 

 

 

Use these 3 simple tips for getting better results from your advertising:

1. Add your SavvyCard to your printed marketing pieces like newspaper ads, magazines ads, and your printed business cards by including the URL of your SavvyCard or it’s QR code in the artwork. Or if you have the SavvyCard for Agents Pro product, include your text back SavvyCode instead. Include text like “Use my mobile web app to search up-to-date listings and find your dream home – now!” or “Check out my Property Cards in the “Listing” button – I’ll create a web card just like those for your home, too when you work with me to list it!”

2. Add your SavvyCard to your website and online ads by including your SavvyCard’s URL, QR Code or SavvyCode. Include directions like, “Bookmark this app to your phone so you have a full MLS search, my contact information and a wealth of other real estate information at your fingertips, always!’

3. Add your SavvyCard to signs, posters and billboards by including your SavvyCard’s URL or SavvyCode. “Make me your pocket real estate professional. Just add me to your phone!”

 

 

 

 

 

 

 

 

 

 

You will “Wow” your prospects with the highly engaging visual quality of your SavvyCard, and provide them in an instant with everything they need to contact you and even search the MLS and request information from you on properties they like. Awesome!

Once you begin using these tips, you should notice an improvement in the engagement people have with your ads and marketing materials.

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard: http://savvycard.setmore.com/. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012, chat with us on SavvyCard.com, or email us at support@savvycard.com.

Stay Savvy, my friend!

-Team SavvyCard

 

SavvyRecipe for Success #3 – Sell your Listings Faster

Ever had a listing take longer to sell than you thought it would?

Yeah, we’ve all been there.

But, have no fear! This week, we’re going to show you how to use your SavvyCard® For Agents mobile web app to successfully – and inexpensively – market your listings and sell them faster.

The best part? It’s easy, doesn’t take much time and helps get your business rocking!

Six Simple Steps for Selling Your Listings Faster:

  1. Share your Agent SavvyCard on all your social media accounts to get more exposure. Include pertinent listing information and directions on how to view the listing. For example: “Imagine yourself in this #waterfront #home #forsale in #Town #State. To find out more, open my SavvyCard, tap “Listings” and search for 123 Street, Town, State, 01234.”
  2. Reach more people by sharing your Agent SavvyCard via email and text to customers, coworkers, family and friends. Ask them to check out your listing and share it with people they think may be interested.
  3. Share your Agent SavvyCard to the people you refer business to most often so you can leverage their home buyer and real estate investor networks. These would be people like mortgage brokers, insurance representatives and home inspectors. Ask them to check out your listing and share your SavvyCard to anyone who might be interested.
  4. Share your Agent SavvyCard with the homeowner to reach their social networks. Show them how to search for their listing and tell them that if they share your SavvyCard to other people, especially on social media, the listing travels with it and gives their home more exposure to potential buyers.
  5. Make it easy for people to connect with you by using your Agent SavvyCard’s QR code or SavvyCode in advertising. Put the code in the body of emails, postcards, advertisements, signs and any other advertising you do for this property. Include directions like “Text [your SHORTCODE] to 22889 to contact me about this property!”
  6. Use your SavvyCard Analytics Dashboard to easily keep track of who shared your card and to whom, and be sure to follow up with people immediately. Thank those who referred you and introduce yourself to people who received your information so you can schedule showings.

    TIP: Users of SavvyCard for Agents Pro should share their Property SavvyCards instead of their Agent SavvyCards! This way, people don’t need to search the MLS to access all the property information and photos (to check out a sample Property SavvyCard, text HOME to 72889). Property SavvyCards are automatically created when you input the listing into the MLS, too.

 

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012 or email support@savvycard.com and be sure to keep an eye out for our next SavvyRecipe™ for Success.”

How to get new leads through social media

Are you using Social Media to get new leads? If not, you should. As social media expert Sprout Social reported at the end of 2014:

  • Real estate content on social media generates the 2nd largest inbound engagement from users BUT …
  • … the response rate from owners of this real estate content to this inbound engagement ranks only 13th, which means that REALTOR®s are NOT taking advantage of the interest that’s out there!

If you don’t post real estate Social Media content on a regular basis, you’re missing out on a ton of business. So we’re here to help show you how you can use your SavvyCard® on social media to get new leads.

 

 

 

 

 

 

 

 

 

 

4 Content Tips for Generating Leads on Social Media

1) Share Your SavvyCards on Social Media Often

Post your Agent SavvyCard (and your Property SavvyCards if you have the upgraded Agents Pro product) to your social media pages at least 2-3x a week so people have an opportunity to engage with them.

 

 

 

 

 

 

 

 

 

 

2) Provide a Valuable Reason to Engage and Share

Give people a valuable reason to interact with and share them, like “If you or someone you know is curious about selling their home, share my SavvyCard with them so I can provide a complimentary market analysis,” or “Open House this Saturday! Use this Property SavvyCard to preview the property and get driving directions.”

3) Get Creative With Your Reasons And Fulfill Needs

Give different, valuable reasons to engage with your card each time you post it. For example:

  • Selling a home? Contact me for great advice on what to expect and what to avoid.
  • Buying a new home? Let me show you how to avoid the most common mistakes.
  • Before you make important real estate decisions, feel free to contact me so I can educate you on the market.
  • Looking for trustworthy service vendors? I have worked with many and only recommend the best. Contact me and I’ll refer you the vendors you need.
  • If you’re thinking about refinancing or are interested in a home equity line, contact me so I can walk you through what you should know to make the right decision.
  • Do you know everything a REALTOR is required to do for you by law? And what they can not? Contact me and I’ll educate you so you are protected the next time you buy or sell a home.
  • … and many more (you’re limited only by your creativity)!


4)
Start Conversations

Conversations lead to trust, and trust leads to inbound referrals, so start conversations when you can. For example, ask people if they think their home has increased or decreased in value over the last 5 years. Once they answer, engage in a conversation and eventually offer to do a market analysis so they know for sure. Send them your SavvyCard so they can contact you and have your permanent contact info.

Like These Tips? Sign Up for Complimentary Marketing Consulting

Sign up for free marketing consulting with SavvyCard’s customer advocates, who’ll teach you a bunch of innovative and effective ways to generate new business using your SavvyCard: http://savvycard.setmore.com/. You’ve nothing to lose and lots to gain!

As always, if you have questions call us at (727) 502-6012 or email support@savvycard.com and be sure to keep an eye out for our next SavvyRecipe for Success, “Get More Customers.”

Stay Savvy, my friend!

-Team SavvyCard